Research

Measure For Success

I remember a conversation I had with a senior manager in the company I was working at in the early 1990’s who was clear that as we had the word ‘service’ in our department title,  we were the only people in the business who should be talking to customers. How someone can separate their role and the work they do from delivering service may be difficult to comprehend nowadays, but have these vie...
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Trust and Confidence, the Rest is all Detail

When we thought customer satisfaction or net promoter (likelihood to recommend) were the most important scores, life was simple, and often this was all that is asked.  However, we have found that neither of these measures actually drives better service or greater profit or efficiency.  We know it is trust and confidence which do, so how do we measure these? (more…)
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Making Conversation Work

At Halo we specialise in why people do what they do, which means that for the last twenty five years I have studied the effect on people of hundreds of different scenarios, communication methods and services of every description.  Conversations drive how people feel and therefore what they do and I have seen how four different emotions in conversation affects behaviours.  These four emotions o...
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Let The Good Guys Run Their Race

I have been investigating services for a very long time and there is something which always prevails, which when you know and truly believe it, you can use to your advantage.  That is that good beats bad every time, so why is service often poor? If you have just got off the phone from a call centre or left a service provider feeling annoyed, you might think this cannot be right, the default...
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